The point you just responded to was not specifically about me and what I know or didn't know but about how something is communicated and who to. Bilby demonstrated the confusion this can cause with his post. If you took a straw poll of fans tomorrow asking them which are the North, South, East, West stands, I would expect there would be a very low percentage that would have any clue. Which begs the question why introduce it into any comms with fans in the first place.
What the Fire Service wants it can have. That doesn't meant the club should assume it is either general knowledge or accepted by it's paying customers.