I suggest having two people at your booth, raffling off a prize, having chocolate candy, a flyer with an offer that expires in 30-60 days. Bring your planner and book as many jobs and estimates as you can and be sure to capture email addresses with your contest. If you capture email and mailing addresses you can follow up with emails and postcards as you like.
You don't have to, and shouldn't, spend a lot of money on give a way crap as most of it will get tossed out. capturing the contact info and following up with it is key. I recently cleaned for someone who got my info two years ago at the home show.
They do work if you work them, good luck!!
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The JAGUAR 6.6 --"A TRUE INDUSTRIAL SYSTEM"; not a generic squirt & suck!